Relying solely on agents and advisors leads to athlete bankruptcy. True wealth blueprints only come from money printers.
Recruits requesting $5,000 for a visit are met with complaints yet athletic directors have no problem sending private jets to fetch coaches.
The benefit of NIL isn’t just the deals and sponsorships, it also allows athletes to start their entrepreneurial journey much earlier in life at a time that often is a highlight of their career. When their opportunity comes they are already prepared to capitalize on it.
Rookie deal + 5th year option + 2 franchise tag extensions = expired running back. Checkmate.
All money isn't good money, and fast money isn't always the best. Always think long term, and take advantage of doors opening and your network expanding. In kind deals, equity opportunities, and royalties are great ways to get your foot in the door, diversify, and open up to greater opportunities.
Determining your sponsorship and NIL value as an athlete involves self-assessment, brand building, audience valuation, and leveraging your network.
Athletes weren't getting credit for the rise of FTX and SBF's genius, the same should apply to their liability.
NFL running backs are feeling just like the iconic Will Smith scene in Fresh Prince
Kim Kardashian, Donald Trump and Conor McGregor are prime examples of individuals who have mastered the art of shameless self-promotion. Dillon Brooks is now a member of this very rich club.
The ideal wine candidates are those who can combine street cred with couth, edginess with success, and respectability with a touch of rebellion.
NDAs: Weapon to conceal illicit conduct or a normal business request?
Diversity comes in many forms and can liberate your business, save money, and help your company avoid headaches.
Think about the Felony Murder Rule when picking friends.
In sports, as well as in the business world, nonverbal communication, trust, and accountability are essential for success.
Exclusivity is a big step, make sure you're protected.
Work with a deal broker to navigate the landscape, connect with the right people, and secure the best possible deals for your brand.
The objective isn't to win or to be right, the objective is to stay alive.
A decline in performance can make athletes less attractive to sponsors and decrease their earning potential.
Athletes should stay up-to-date on industry trends and news, as well as changes to regulations and policies that could impact their career