July 2023

Dillon Brooks Trolled His Way to $80 Million Payday and Taught a Valuable Business Lesson

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Dillon Brooks employed WWE-style trolling tactics, leveraging his mouth and creating buzz around his name to the tune of a contract worth $80 million dollars.

In a digital era, attention is a valuable currency, athletes and public figures are constantly looking for ways to raise their profile and secure lucrative opportunities. Look no further than social media, and where vying for attention makes actions more extreme and clothing less visible by the second.

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One unexpected example of this is Dillon Brooks, formerly of the Memphis Grizzlies and newest member of the Houston Rockets, who managed to share the headlines with his teammate Ja Morant, despite Morant's headline-grabbing year.

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The Power of Publicity

In today's crowded market, standing out from the crowd is essential. Publicity plays a significant role in shaping public perception and generating interest. Dillon Brooks understood this concept and used his trolling tactics as a means to grab attention and elevate his profile. By engaging in verbal battles and making controversial statements, Brooks created a buzz around himself, gaining the attention of fans, media outlets, and potential sponsors.

In both business and sports, the art of selling is crucial. Athletes need to sell themselves as valuable assets to teams, sponsors, and fans.

Kim Kardashian, Donald Trump and Conor McGregor are prime examples of individuals who have mastered the art of self-promotion. Dillon Brooks is now a member of this club.

They understood that creating controversy and doing anything to generate publicity would lead to increased exposure and opportunities. Dillon Brooks took inspiration from these salesmen, using his words strategically to generate interest and ultimately secure a more prominent role in the sports world.

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"Closed Mouths Don't Get Fed"

The saying "closed mouths don't get fed" holds true in the world of business and sports. In a highly competitive landscape, athletes need to advocate for themselves and seize opportunities. Dillon Brooks's willingness to speak up and use his mouth as a tool allowed him to position himself in the spotlight, where he might not have been if he had remained silent. His ability to generate attention and create headlines earned him recognition and opened doors to new possibilities.

While the benefits of trolling and provocative statements can be significant, it's crucial to strike a balance. Brooks' own team, the Mempis Grizzlies stated that they were not bringing him back under any circumstances. Its possible that his antics had something to do with this.

Athletes and business people must be mindful of the potential repercussions and ensure their actions align with their long-term goals and brand image. Controversy should be used strategically, rather than as a means to solely seek attention. Understanding the power of words and their impact on public perception is essential for success.

Dillon Brooks, inspired by successful salesmen like Donald Trump and Conor McGregor, utilized WWE-style trolling to raise his profile and secure opportunities that may have otherwise been out of reach.

Business is competitive, so are sports, and it's extremely difficult to stand out from the crowd where attention spans are at an all time low, and controversy and attention grabbing antics are at an all time high.

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Issa Hall, Esq

Issa has founded multiple ventures, is an author, and founding partner of Hall & Dixon law firm, with over a decade of experience in tech and law.

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